The Mobile Marketing Association France organized on May 5 breakfast on the effectiveness of mobile campaigns, which was Viuz partner.
They interviewed Olivier Monferran on this occasion, Head of CRM and Digital General Motors.
He answered the following questions:
- General Motors and digitalization?
- What proportion of the mobile?
- Good practices on mobile?
- Is the intentionniste the big issue? What intentionniste?
- What about the issue of digitalization of the network?
They interviewed Olivier Monferran on this occasion, Head of CRM and Digital General Motors.
He answered the following questions:
- General Motors and digitalization?
- What proportion of the mobile?
- Good practices on mobile?
- Is the intentionniste the big issue? What intentionniste?
- What about the issue of digitalization of the network?
