
"The data driven marketing boosts customer loyalty," says a signed study by Turn and Forbes. According to the findings of this study, leaders who have adopted such a strategy are three times more likely to report a competitive advantage through increased customer loyalty. According to a report by the publisher of the digital platform Turn, in collaboration with Forbes Insights, 74% of marketing professionals considered as fine tacticians leveraging data analysis, have an edge over competition from the perspective of the...
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