14 novembre 2017

Big Data: ally or enemy for the luxury goods industry?

All sectors of trade and of the economy are facing more or less to the massive development of the digital technology. The industry of the luxury is not being spared. In this sector where the human relation between the seller and the customer is favored, how to integrate artificial intelligence into products which are naturally very far from this connected notion? One thing's for sure: the buyer of the 21th century is more and more demanding. So enriching the relation with clients, anticipating their expectations, while maintaining a... [Lire la suite]
Posté par Nina Legras à 10:05 - - Commentaires [0] - Permalien [#]
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